Kering’s luxury brands have won an early victory in court in their fight against Chinese retailer, Alibaba over the claim that Alibaba sells fake goods on its website.
Back in May, Kering luxury brands including Gucci, Yves Saint Laurent, and Balenciaga, sued Alibaba in New York, claiming that trademark infringement and the sell of counterfeit goods on the Chinese retailer’s website.
This past week, these brands were granted their request for a temporary restraining order against several Alibaba vendors named in the suit. This is a huge win for these luxury brands because it means that the vendors must immediately cease the sale and distribution of the counterfeit goods on the Alibaba website.
And so the class actions by former fashion interns continues. This time the lawsuit has been brought against The Row, Mary-Kate and Ashley Olsen‘s high end fashion line. The interns are claiming that they were entitled to pay and were misclassified as interns because their responsibilities were those normally associated with employees and were subjected to excessive amounts of work and unfairly long hours.
The class action consists of about 40 former interns and the principal plaintiff, Shahista Lalani. Lalani is a former design intern who worked for The Row for 5 months in 2012.
Her claims include 50-hour workweeks, a hospitalization for dehydration, and responsibility of menial or degrading tasks including late-night emails, and sorting buttons as well as running personal errands for her bosses.
Last year I attended a Fashion Law Symposium, where one of the topics discussed is the guidelines that the Federal Trade Commission has required that bloggers and influencers to disclose when a blog post, a tweet, an Instagram post, or Facebook post is endorsed by a brand or company. These guidelines are a response to the increasing influence and power that bloggers hold over consumers.
Many brands have recognized that consumers are more influenced by seeing people they admire wear or use products than the traditional means of advertising. A girl living in the middle of America who is obsessed with fashion is likely to get her style inspiration from bloggers whose style she loves and wants to emulate more than from magazines that have come to be seen as unattainable.
It’s undeniable that fashion bloggers are gaining more and more power in the industry, with mega bloggers like ManRepeller, Damsel in Dior, and Song of Style becoming regulars at front rows of major fashion shows, creating collaborations with high fashion brands, and eventually creating and distributing their own products.
Since becoming a well-known brand, Tory Burch‘s unique designs and patterns have been copied time and again. Last year, the company filed trademark infringement lawsuits against these companies who misappropriated the well-known designs. One of those lawsuits was filed against New York-based jewelry company, Lin & J International.
In the lawsuit, Tory Burch claimed that Lin & J misappropriated designs and patterns that are associated with the brand and was thus selling counterfeit jewelry. Lin & J responded with a counterclaim, asserting that Tory Burch engaged in unfair trade practices, tortious interference with it’s business, defamation and trademark infringement. It also claimed that it did not misappropriate any trademarks and that it’s jewelry was inspired by the Coptic cross.